WHY HOMES
FAIL TO SELL?

Yes, the market has been slowing down compared to the past 3 years, but quite honestly it's still far from being a buyer's market. There are still homes that go under contract within a few days. So, why do some homes sit on the market longer than they should, or worse they fail to sell? The truth is, there are several factors within a seller’s control.
10 Biggest Reasons
Why Homes Fail To Sell
Incorrectly Priced Based on Comps
If the home is priced too high or too low compared to similar properties in the area, it may struggle to attract buyers.
Marketing
Poor exposure or lack of online and offline marketing efforts can limit the home’s visibility to potential buyers.
Targeting the Wrong Buyers
If the listing is not reaching the right demographic or buyer pool, it won’t generate the right interest.
Bad Advice
Poor guidance from an inexperienced agent or seller missteps can hinder the selling process.
Missed the Peak
Listing at the wrong time (such as a slow market season) can lead to reduced interest and longer time on the market.
Curb Appeal
A home’s exterior is the first impression; if it looks unkempt or outdated, buyers may be turned off before even stepping inside.
Not Staged to Sell
Cluttered or poorly presented interiors make it difficult for buyers to envision themselves in the space.
Poor Listing Description
A vague, inaccurate, or uninspiring listing description can fail to highlight the home’s best features.
Poor Photos
Low-quality or unappealing photos can prevent potential buyers from even considering a home.
Visible Issues
Obvious maintenance problems or outdated features can deter buyers or lead to lower offers.
In conclusion, selling a home successfully requires careful pricing, strong marketing, and proper presentation. Overpricing, poor curb appeal, ineffective marketing, and lack of staging can all deter buyers.
Additionally, targeting the wrong audience, weak listing descriptions, bad advice, low-quality photos, mistiming the market, and visible maintenance issues can further hinder a sale.
You Decide If We Are Different.
OUR NUMBERS THIS YEAR
LIST TO SOLD RATIO
100%
AVERAGE PRICE POINT
$353,943
AVERAGE SOLD PRICE/LIST PRICE RATIO
99%
AVERAGE DAYS ON THE MARKET
24