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WHY HOMES
FAIL TO SELL?

Image by Ahtziri Lagarde

Yes, the market has been slowing down compared to the past 3 years, but quite honestly it's still far from being a buyer's market. There are still homes that go under contract within a few days. So, why do some homes sit on the market longer than they should, or worse they fail to sell? The truth is, there are several factors within a seller’s control.

10 BIGGEST REASONS WHY HOMES FAIL TO SELL

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​10 Biggest Reasons
Why Homes Fail To Sell

Incorrectly Priced Based on Comps

 

If the home is priced too high or too low compared to similar properties in the area, it may struggle to attract buyers.

Marketing

 

Poor exposure or lack of online and offline marketing efforts can limit the home’s visibility to potential buyers.

Targeting the Wrong Buyers

 

If the listing is not reaching the right demographic or buyer pool, it won’t generate the right interest.

Bad Advice

 

Poor guidance from an inexperienced agent or seller missteps can hinder the selling process.

Missed the Peak

Listing at the wrong time (such as a slow market season) can lead to reduced interest and longer time on the market.

Curb Appeal

 

A home’s exterior is the first impression; if it looks unkempt or outdated, buyers may be turned off before even stepping inside.

Not Staged to Sell

 

Cluttered or poorly presented interiors make it difficult for buyers to envision themselves in the space.

Poor Listing Description

 

A vague, inaccurate, or uninspiring listing description can fail to highlight the home’s best features.

Poor Photos

 

Low-quality or unappealing photos can prevent potential buyers from even considering a home.

Visible Issues

 

Obvious maintenance problems or outdated features can deter buyers or lead to lower offers.​

In conclusion, selling a home successfully requires careful pricing, strong marketing, and proper presentation. Overpricing, poor curb appeal, ineffective marketing, and lack of staging can all deter buyers.

Additionally, targeting the wrong audience, weak listing descriptions, bad advice, low-quality photos, mistiming the market, and visible maintenance issues can further hinder a sale.​​

You Decide If We Are Different.

OUR NUMBERS THIS YEAR

LIST TO SOLD RATIO

100%

AVERAGE PRICE POINT

$353,943

AVERAGE SOLD PRICE/LIST PRICE RATIO

99%

AVERAGE DAYS ON THE MARKET

24

LISTING SERVICE

Including listing website with infographics, floor-plan & more

LISTINGS 2025

Homes sold and currently on the market

If your property is now listed with a REALTOR® or Broker, please disregard this offer, as it is not our intention to solicit the offerings of other REALTORS® of Brokers. The information contained herein is deemed reliable but is not guaranteed.

The next move is yours!

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